Byron Writers Festival Program Mobile App design
Byron Writers Festival Program Mobile App design

The Love Byron Halls brand was created as a platform to reignite Byron Shire Council's local halls and community centres as prominent event and function venues within the Byron Shire community.


The aim was to get the local community talking and tagging about their local hall and the functions and events held within them. The hash-tag #LoveByronHalls was central to our social media marketing campaign and was the basis for the logo design. 

Blue River Design provided workshops to up-skill hall committee members in social media marketing as well as providing each hall committee with a marketing toolkit to support them with future marketing efforts.

Specific brand applications included:
Logo design, information flyers, social media pages, social media marketing, a marketing handbook for committee members of each hall, and environmentally friendly shopping bags for promotion of the #LoveByronHalls campaign.